Crafted Hearth Logo – Warm & Natural Kitchenware Branding

Client’s Goal:

Crafted Hearth, an online store specializing in kitchenware such as forks, knives, pots, wooden spoons, and trays, wanted a logo that would reflect their focus on quality kitchen essentials. The design needed to capture the warmth, craftsmanship, and natural beauty of kitchen tools while maintaining a professional and inviting look.

What I Did:

I designed a logo that represents the essence of home cooking and craftsmanship:

• The central element is a flame, symbolizing the heart of the kitchen and the warmth of home-cooked meals.
• The flame’s color is a light brown with a reddish tint, reflecting the natural tones of wooden kitchen tools and the energy of cooking.
• Surrounding the flame is a dark brown circular frame, adding a sense of tradition and craftsmanship, emphasizing the store’s dedication to durable, timeless kitchenware.
• Below the design, I placed the store name, “Crafted Hearth,” in a clean, elegant font to maintain a professional and approachable look.

Project Success:

The logo successfully captured the brand’s identity as a provider of high-quality kitchenware. The combination of the flame and earthy tones created a warm, inviting visual identity that resonates with the target audience, reflecting the store’s commitment to craftsmanship and premium kitchen essentials.